Tag: 2020 toyota
There’s no arguing that the Toyota Mirai is a revolutionary vehicle, but such revolutionary technology comes at a cost, and that cost is about $50,000. That’s more than many car buyers are willing to spend, or can afford to spend. When the first wide-spread hydrogen fuel cell vehicle is selling for so much money, it keeps most people from being able to take advantage of the technology. Toyota is working to refine the technology that the Mirai relies on, to create a smaller, more affordable version for 2019.
Does that Mean a New Model or Mirai?
At the moment it’s unclear if Toyota means to create another hydrogen fuel cell model to compete alongside the Mirai, or to just further refine the Mirai and stop offering the original once the new and lest costly version is released.
A More Affordable Hydrogen Car By 2020
Toyota is the sponsor of the 2020 Tokyo Olympic games, and it would be the perfect stage to present an all-new hydrogen fuel cell vehicle to the masses. With billions of viewers tuning in from around the world, there is literally no better way to get word out about the vehicle, and that’s why Toyota plans on having the vehicle completed before the Olympics.
A Lagging Infrastructure
Hydrogen fuel cell technology is being supported in just a few locations around the world, with Japan being the most enthusiastic proponent of the technology. There are currently around 80 refueling stations in Japan, and somewhere around 11 stations in California. Both of those figures need to go up dramatically for the Mirai to be the massive success that Toyota expects it to be with more than 30,000 models sold by 2020 in the US (around 210 have been sold in the US currently). There are plans for an additional 12 stations within California, and plans to put others up around the United States in large metropolitan areas.
If Toyota is able to get the cost of the Mirai down, much like the automaker did when it released the Prius c, more buyers will be willing to take the risk and buy a vehicle created from such new technology. It’s what Toyota is counting on, and it could be just the thing they need to really get that technology out there to the masses. It’s an exciting time to be a vehicle owner, and it’s likely that some pretty major innovations will be released by Toyota in the near future.