Tag: Toyota Hollywood
With the 2014 Corolla, Toyota brings to market a completely updated version of its bread and butter car. Besides the Camry, the Corolla is the highest selling vehicle in the Toyota lineup with approximately 300,000 units sold per year. Since entering the market in 1968, Toyota has sold 10 million Corolla’s worldwide. Meanwhile, Corolla is responsible for 38% of the company’s overall U.S. sales.
The appeal of the Corolla crosses demographic lines. While its modest price makes it a desirable buy among younger shoppers, the Corolla’s inherent value has made the car a favorite among older buyers, as well as Hispanic and African American buyers, who have made the Corolla the #1 vehicle sold to both communities.
With the 2014 model, Toyota has done a 180 with the Corolla, turning the car into a purchase made out of passion and not just necessity. This starts with an exterior design that is more dramatic than the 2013 model. It certainly makes a statement, as the Corolla will no longer blend in to the background of mall parking lots. Different trim lines are accompanied by different appearance packages. The S model has a unique shape to the grill, grill inserts and fog lamps. The LE Eco model offers a rear spoiler, low rolling resistance tires, and a smoothed out under tray to lessen aerodynamic drag. LED headlights are standard across all models – a first for the compact segment.
The S model, with it’s blacked-out trim and grill, makes for a very striking vehicle, particularly in silver or blue. Other trim lines are more conservative in their style, but still maintain a handsome look.
The wheelbase of the 2014 Corolla has been stretched 3.9 inches, which leads to an additional 5 inches of rear legroom, giving the 2014 Corolla more legroom than some midsize sedans. This added space means two adults will be able to fit very comfortably in the back, with enough headroom for a 6-foot tall person.
The dash area is all-new as well, with a horizontal design and a significant upgrade in materials. While hard plastics are used throughout most of the cabin, each piece has a solid look and feel to it. The steering wheel has a nice thick design that’s very comfortable to grip, meanwhile S models come with a leather-wrapped wheel that gives a more premium feel compared to the standard steering wheel.
Seat materials are also well done. The standard cloth seats offer a nice thickness that leads one to believe the material will stand up to the test of time. Higher-end models use Toyota’s Tex Leather that also has a solid look and feel to it.
Bluetooth is standard on all models, as well as eight airbags, power windows, and the aforementioned first-in-class LED headlights. LE trimmed Corolla’s add Entune audio with a 6.1-inch touchscreen, as well as a backup camera with dynamic glide slope guidance. For 2014 Entune has been upgraded with a simpler user interface, an improved voice recognition system, and additional apps. Unlike in previous years, Entune is now a subscription-free service, allowing all 2014 Corolla owners to enjoy the service.
There are three transmissions available on the 2014 Corolla. Base L model’s come with a standard six-speed manual transmission or optional four-speed automatic transmission. LE and LE Eco models come only with a CVT that is available on the sportier S model with integrated paddle shifters. A six-speed manual is standard fare on Corolla S models.
The CVT transmission is a Toyota designed and built unit that is programed to simulate a seven-speed gearbox. Most of the “shifting” is felt only under heavy throttle settings, otherwise the transmission provides the seamless drive and feel associated with CVTs.
From behind the wheel, the Corolla offers a rather firm but very comfortable ride that soaks up bumps and potholes well at normal city speeds. As you approach highway speeds, the suspension transmits more road imperfections into the cabin. It’s not jarring, but it is noticeable.
One item that drivers will immediately take note of is that the Corolla gives you the feeling of going much slower than the speed you are actually traveling at. Going 70 mph, gives you have the perception that you are actually going 50-55 mph. This speaks to the quality of the Corolla’s chassis and sound deadening materials.
This also translates to the feeling of acceleration in the 2014 Corolla. Between the quiet cabin and the dynamics of the CVT, the perception is that the Corolla is accelerating rather slow; however while not quick, Corolla’s available power is more than adequate for all driving situations.
The LE Eco is unique over other Corolla models in that it employs Toyota’s Valvetronic system. While the standard VVT system adjust the opening and closing of the valves for maximum efficiency, Valvetronic goes one step further in adjusting valve lift and allows Toyota to maximize the engine’s efficiency. The net result is a Corolla with 8 extra horsepower and an EPA-rated 42 mpg on the highway.
The 2014 Corolla will come with two additional airbags over the outgoing model, raising the number to eight. Toyota has also increased side impact resistance by incorporating a new support beam for additional safety protection.
Available in four trim levels, the 2014 Corolla L has a base price of $16,800, while the LE stickers at $18,300, the LE Eco at $18,700, and the S at $19,000. Option packages have been simplified into two categories: Plus and Premium. Toyota made the decision to simplify the Corolla’s option packages from customer feedback and observed buying dynamics.
Toyota knows its customers very well, and the latest Corolla will appeal strongly to them. The core essentials that have made the Corolla so popular are still the cornerstones of the 2014 model; however the car’s dramatic new styling and modern interior that challenges that of the Sentra, Civic, and Forte, give the car a newfound glory. The Corolla continues to fall short of being an all-out “driver’s car” but it is a very competent compact car. With the Corolla entering dealership lots, Toyota’s challenge is to see if the 2014 model can increase the car’s customer base, as Toyota wants to increase Corolla sales by 10%.
If you were to rank all of the cars the Toyota builds and list them in order of “drivers car” the Toyota Avalon may rank at or near the bottom of that list. To most people, the Toyota Avalon was always the Buick Roadmaster that you would no longer built, a car for your grandparents.
With the 2013 model Avalon, Toyota’s looking to change the demographic for the Avalon buyers, as of now the average age of a Toyota Avalon buyer is 64, Toyota is looking to drop that to the mid-50s. How they are going to do that is by completely changing the nature of the car. In fact, as the title of this article suggests, the Japanese have come to America to build a German sedan.
The 2013 Toyota Avalon is the first car that Akio Toyoda oversaw from start to finish. When you drive this car, you will field his fingerprints all over it, in that his emphasis was to make Toyota’s cars that people would enjoy driving. The Avalon was designed in California, engineered in Michigan, and will be built in Kentucky, and when it goes on sale, it will have the highest US content of any vehicles sold in North America.
There will be two versions of the Toyota Avalon available, a V-6, and a hybrid version. There will be several modes in which you can drive in both cars. In the V-6 model you have ego, normal, and sports, while in the hybrid version you get those 3 plus an EV mode.
The V-6 model will definitely slant much more towards the “drivers car” then the hybrid. The V-6 will have 268 hp and 248 foot-pounds of torque, and can do a 0 to 60 run in 6.7 seconds. In eco-and normal modes the car feels very composed, switched into sport mode the steering firms up very nicely, the ride is just a bit more firm, and if you didn’t know, you’d think you were in a German performance sedan, and that’s no joke.
The hybrid version of the Avalon is geared much more towards comfort. It still handles well, steers well, but in driving them back to back, the differences are noticeable. The hybrid Avalon, while maybe not having the driving dynamics of its V-6 version, is still very composed, and does not feel like some boulevard cruiser.
There are some very interesting design dynamics going on with the new Avalon. It seems to borrow from quite a number of cars. In the front it has a trapezoidal grille reminiscent of some current Ford products, taken from certain angles in the rear, or the side, you can see design elements from the Mercedes-Benz S class, the Jaguar XJ, and even the Audi A7. All that amalgamation comes out very well and while some people may not care for the nose of the car, there can be few complaints about the design of the rest of the car, save the need for a larger wheel and tire package.
The interior gets a massive upgrade on the new Avalon from the previous model. Again with the German sedan theme, if you were familiar with the interiors of current Audi products, there are many similarities with the new Avalon. The use of materials textures and colors really make the interior standout, and give it a very high-quality feel. The stitching on the leather of the–Israel hand stitching. There are a select number of people in the factory in Kentucky who hand stitch these together on machines, there is no automation, and the attention to detail is obvious. The use of contrasting and complementary colors and materials again gives the car a very upscale look, in addition to a center stack that draws inspiration from modern midcentury design.
Many modern cars that have a swoopy rear end styling to give the illusion of a coupe, sacrifice rear seat head and leg room in the name of style. This is not the case with the Avalon. Toyota have done a nice job of creating space for rear seat passengers so that even those well over 6 foot will have plenty of room. Toyota feel so strongly about this design, that they are pursuing the livery market with the Toyota Avalon.
The 2013 Toyota Avalon is a major change in direction from its past models. No longer a Boulevard cruiser for the retirement community, the Toyota Avalon is now an upscale luxury sedan ready to challenge the Germans, but with the quality, dependability, and reliability that you would expect from a Toyota.
This Saturday and Sunday is The West Hollywood Auto Show on the World Famous Sunset Strip across from The Roxy. In addition to all the coolest new cars, come for the live entertainment, food, fun, photo booth and more surprises, and LAcarGUY is the presenting sponsor.
We will have nine vehicles and a salesman at this even both Saturday and Sunday from each of our stores involved, Fisker Santa Monica, Toyota Hollywood, Subaru Pacific, Lexus Santa Monica and Volkswagen Santa Monica. We will have our tent set up and small give aways available. The cars we will have on display will include:Toyota Rav 4
- Toyota RAV4
- Toyota Prius C
- Subaru XV Crosstrek
- Subaru Outback
- Lexus ES
- Lexus CT
- Volkswagen Jetta
- VW – Beetle
- Fisker Karma
The event is free to the public and starts at 11am each day and runs until 5pm, and we expect huge crowds!
The location is on Sunset Blvd, Across the street from the ROXY Theatre. 8950 West Sunset Blvd.
Hope to see you out there!
by Zach McDonald – HybridCars.com
For the first time ever, a hybrid has won the grueling 24 Hours of Le Mans endurance race, which took place last weekend at the famed Circuit de la Sarthe in Le Mans, France. A pair of Audi R18 E-Tron Quattro cars finished in first and second place, and two diesel-powered Audi R18s finished third and fifth.
To win at Le Mans requires a rare mix of speed, handling and fuel economy, making it an ideal stage for hybrids to break into premier motorsports. For more than a decade, Audi has dominated the race- winning 11 of the last 13 contests-and the last six of those wins have come with the help of the carmaker’s diesel TDI technology. But this year, for the first time, the rules were changed to allow hybrids to compete for the top prize, which opened the door for Toyota to bring its market-leading gas-electric technology to the race, with a chance to break Audi’s iron grip on the event.
This weekend marked the first time the Toyota TS030 hybrid had ever competed in an event, and the car had only been testing on the track for five months prior to the Le Mans event. Toyota publicly downplayed its ambitions for 2012, saying it did not expect to win right away. Still, with hybrids expected to carry the day under the new rules changes and Toyota such dominant force in the consumer gas-electric market, some had hoped that the team might be able to at least give Audi a run for its money in this year’s race.
But the two Toyota hybrids were met with some bad fortune early on, with one of the TS030s having to be towed following a severe accident and the other falling back from the front of the pack after damage sustained during a brush with another car. Neither car was able to finish the race.
Still, the 2012 24 Hours of Le Mans will go down as an important day for green motorsports. Not only did two diesel hybrids carry the day, but the field included multiple hybrid entrants that were in contention at various points in the race. Indeed, it would seem after this year’s race that entering a hybrid drivetrain is more than just a good public relations move at Le Mans-it may very well be a requirement for having any chance at winning the race.
The Toyota of Hollywood School Gardens Project continues to evolve! Please take a look at these recent pictures from the garden that Ms. Hairston from Helen Bernstein High School was kind enough to provide us.
We are excited see the garden in person next week at our event with EMA and Rachelle Lefevre from the Twilight movies!
by: Zack McDonald – HybridCars.com
Toyota says it has plans to begin manufacturing the Prius in the United States for the first time. Last year, the carmaker recorded its 1 millionth Prius sale in the U.S., and despite supply shortfalls in the aftermath of the Tohoku earthquake and tsunami, sold more than 136,000 Prii here for the full year. By 2015, the company expects annual North American Prius sales to reach 200,000 units, with total North American hybrid sales projected to hit 400,000 vehicles by that time.
Toyota executive, Koei Saga, told Auto News this week that the carmaker is currently scouting potential North American suppliers. “We are targeting 2015,” said Saga. “Around then we will probably introduce the next-generation Prius, so we are trying our hardest to realize local production of hybrid units then.”
The shift will hopefully spell the end of the dreaded Prius waiting list for American customers, a phenomenon that has been present during all the more major recent oil spikes in the U.S. Being able to meet demand when it is at its highest is one of the main reasons that Toyota started talking about adding production flexibility to the Prius line last year. Another reason is an overall desire on the part of the company to avoid the major losses suffered across the Japanese auto industry as a result of last year’s earthquake, which caused the carmaker to report its first quarterly loss in more than two years, and sent executives searching for ways to diversify their supply chains.
It’s been a long time since the Prius was a niche vehicle spotted mainly in California’s more liberal enclaves, and Toyota can no longer afford to lose potential sales to competing hybrids during production shortfalls. With the expansion of the platform to include not only the standard Prius but also the larger Prius v, the compact Prius c, and the Prius Plug-in, Toyota plans to make the Prius the best-selling vehicle platform in the world in the coming years.
Saga also told Auto News that Toyota plans to stick with nickel metal hydride batteries for the next generation Prius, despite moves by competitors to switch their hybrids to lithium ion. Still, the company says it could begin lithium ion battery production here in the United States to supply the Prius Plug-in and eventually other plug-in vehicle offerings.
The Sensational New 2013 Toyota Avalon Makes World Debut at the 2012 New York International Auto Show
Toyota Motor Sales, U.S.A. revealed the all-new 2013 Avalon premium mid-size sedan today at the 2012 New York International Auto Show. The new Avalon is re-conceived for the premium mid-size sedan segment with a progressive and emotionally styled exterior design.
When it arrives to dealerships late this year, the new Avalon will offer improved dynamic performance, a greater degree of refinement, and a highly spacious, comfortable interior experience with an abundance of outstanding convenience technologies.
The new 2013 Avalon is the result of a North American-focused design and engineering effort. The new sedan’s dramatic exterior and interior design was conceived by a youthful and talented team at the Calty Design Research Inc. facilities in Southern California and Michigan. The car’s engineering development was principally led by a passionate and dedicated group based at Toyota Technical Center in Ann Arbor, Mich. Continuing a North American focused theme, the 2013 Avalon will be assembled at Toyota’s facility in Georgetown, Ky. True to the future product mission set forth by Toyota Motor Corporation President, Akio Toyoda, the new Avalon’s more stylish, bold, sporty exterior design and luxurious interior styling are matched by an enhanced dynamic package, a combination that foreshadows the more compelling and passionate nature of future Toyota products.
Enhanced Avalon Dynamics
In addition to its stunning design, numerous structural and chassis improvements were made to the new Avalon to enhance the ride quality, straight-line stability and handling. The body structure gains improvements in torsional rigidity thanks to additional and strategically placed welds, improved body bracing, and high-strength steel in key areas in order to provide a stiffer chassis and optimize suspension performance. The new Avalon suspension relies on MacPherson struts with advanced valving and rebound springs to balance handling and agility with ride comfort. Coil spring rate and front and rear sway bar stiffness was increased from the current model to help improve body control and body roll. The Avalon’s electric power steering (EPS) system has been tuned to help deliver enhanced controllability and vehicle agility while also realizing superior linear stability.
The new Avalon offers three distinct drive modes that help tailor dynamic performance to the driver’s needs. The drive modes – Normal, Eco, and Sport -are made available through driver-selectable switches. In Sport mode, throttle response is enhanced and steering effort is weighted from center to offer a sportier character. Eco changes throttle response and A/C power usage to help improve fuel economy. Steering-wheel mounted paddle shifters help provide a sportier drive while in the D or S Mode, where the revised throttle helps improve shift response to help maximize engine power and vehicle performance.
Dynamic Exterior Styling
The new Avalon’s dynamic exterior styling defines a sleek and expressive profile that helps communicate a sense of motion for the vehicle even when it is at rest. The beltline has been lowered to accentuate a strong stance. Compared to its predecessor, the new Avalon is a bit more compact yet displays better proportions with a longer, sloping roofline, flared front fenders, and reduced front and rear overhangs, lower vehicle height, and reduced body-to-tire gap. New 17-inch and 18-inch alloy wheel and tire combinations fill the wheel well to enhance the vehicle’s dynamic exterior expression.
￼Key exterior design elements include the square Double-eye PES (Projector Ellipsoid System) headlamps with HID (High-Intensity Discharge)and elegant DRL (Daytime Running Lights) feature available that provide excellent night time visibility while helping define a narrower, more taut and muscular exterior expression. A wider, more assertive grille design provides a bolder front perspective. At the rear, high-performance LED combination tail lamps are adopted which are more integrated with the revised rear-body styling. The dual rear tailpipe outlets further the more cohesive design theme.
Modern Interior Experience
Design elements enhancing comfort, convenience and technology help create the luxurious experience that will prove tempting to buyers of the next Avalon. The 2013 Avalon offers a modern, spacious, premium interior highlighted by abundant rear seat legroom, while featuring a myriad of available features. Beyond mere dimensions, the new Avalon’s interior design enhances the cabin’s sense of spaciousness and comfort. The front seat’s hip point has been lowered by 10 millimeters (0.4 inches) to help create improved headroom. The new power front seat design with increased side bolstering is more supportive and offers an expanded range of downward adjustment. In addition, the structural components of the sunroof and the headliner design have been optimized to help increase the cabin’s roominess. A concave dash panel design, located in front of the passenger, helps create an expansive feeling. While the rear overhang has been reduced by 1.7 inches, the luggage compartment capacity is 16.0 cubic feet, an increase of 1.6 cubic feet as compared to the outgoing model.
The Avalon’s premium interior attains a high level of refinement by reducing wind, engine and road noise inside the cabin. The resultant interior is even significantly quieter and more comfortable than the current Avalon and it creates an ideal environment to enjoy conversation, music or Toyota’s available multimedia system, EntuneTM. Sound absorbing materials have been strategically placed around the cabin and body structure while not inhibiting a reduction in overall vehicle weight. The windshield and front side-glass panels utilize acoustic glass that helps control sound intrusion into the cabin. Reductions in wind noise have been realized by optimizing exterior shape, specifically cowl and louver sealing, outer mirror shape and position, and wiper-blade position, which have all been developed to dramatically reduce wind noise generation. Exterior gaps and steps have also been minimized to reduce wind noise around the door glass areas.
The new Avalon’s interior utilizes premium materials and a high degree of craftsmanship to offer an upscale experience. Rich, supple leather trims the steering wheel, shift knob, and seat upholstery helping add visual and tactile appeal. Hand-crafted, decorative stitching is adopted for the steering wheel, and soft-touch materials on the dash panel and door trim elevate the vehicle’s sense of tactile luxury. Smoked chrome-metallic accents are applied to the instrument panel, center console, door panel, and steering wheel surfaces to help add distinction and exceptional feel. Available push-button controlled soft white ambient lighting illuminates key regions of the interior to help convey the sense of luxury. The new Avalon’s center console includes a convenient console tray that is ideal for the storage of electronic hand held devices. The new Avalon’s console area is equipped with a USB port, AUX input terminal and three 12-volt power outlets to help facilitate device interface and charging.
The new Avalon will offer innovative technologies such as advanced capacitive touch switches with positioning and sensitivity that makes them ideal for vehicle system controls. Other premium in-car technologies include three color display screens that support the multi-information display, the audio/navigation interface, and the climate control panel. An easy to use Display Audio system with 6.1 inch touchscreen is standard on the new Avalon; while a JBL Synthesis Premium Audio system, HDD Premium Navigation with 7” screen, dynamic radar cruise control, heated and cooled front
seats, heated rear seats, and a three-zone air conditioning system are also on the list of available features and equipment.
Like all Toyota models, the new Avalon will feature Toyota’s Star Safety SystemTM standard, which includes Vehicle Stability Control (VSC), Traction Control (TRAC), Anti-lock Braking System (ABS), Electronic Brake-force Distribution (EBD), Brake Assist, and Smart Stop Technology brake-override system.
The new Avalon helps to prioritize occupant safety with a best-in-class10 airbags system. A Pre-collision system is also available that is designed to “sense” an impending frontal collision and can help mitigate damage. A variable ratio brake pedal is adopted that varies the initial and final pedal effort ratios to help realize excellent brake pedal feel.
In addition to a rearview monitor, Avalon offers an available Blind Spot Monitoring system which is designed to help detect vehicles behind the outer mirrors and to help alert drivers in addition to a new Rear Cross Traffic Alert system (RCTA) that can alert drivers of cross traffic when they are backing up.
The Toyota Venza crossover now offers enhanced exterior styling, added value through several new standard convenience features and updated option packages that include the Entune™ multi-media system for 2013 model year.
Venza’s aerodynamic shape has been tastefully modified with a new upper and lower grille, fog lamps and rear taillights. The updated styling is complemented by a new 19-inch wheel design and three new exterior colors: Attitude Black, Cypress Pearl, and Cosmic Gray Mica.
The 2013 Venza is available in LE, XLE and Limited grades. The LE and XLE models are available with all powertrain combinations: four-cylinder, V6, front-wheel drive (FWD) or all-wheel drive (AWD); the Venza Limited is powered by the V6 engine only, in front-wheel drive or all-wheel drive configurations. Value has been enhanced and ordering simplified with the addition of many standard features in all three grades.
Venza was developed specifically for the North American market, appealing to customers who prioritize bold, innovative design, a luxurious and refined interior and excellent handling, but they still require roominess and versatility. Venza provides SUV flexibility with its fold-flat rear seats, spacious cargo area, elevated driver sightline, available AWD and up to 3,500-lbs. towing capacity.
The Venza design was the creation of Toyota’s Calty Design studios in Newport Beach, Calif. and Ann Arbor, Mich. Calty designers leaned toward a sleek crossover concept with a wide stance that featured a sporty exterior, but they also included important SUV attributes, such as cargo space, towing capability and available all-wheel drive performance.
Venza was primarily engineered at Toyota Technical Center in Ann Arbor, Mich. And It is assembled at Toyota Motor Manufacturing Kentucky (TMMK), in Georgetown, Ky. More than 70 percent of Venza’s components come from North American suppliers.
Performance and Efficiency
The 2013 Venza offers four-cylinder and V6 models in FWD and AWD versions. Venza’s 2.7-liter four-cylinder engine delivers 181 horsepower at 5,800 rpm and 182 lb.-ft. of torque at 4,200 rpm. The four-cylinder Venza is EPA-rated at 21 MPG city/27 MPG highway for the FWD model and 20/25 for the AWD.
The 3.5-liter V6 produces 268 horsepower at 6,200 rpm and 246 lb.-ft. of torque at 4,700 rpm. The V6 FWD model has EPA-estimated fuel economy ratings of 19 MPG city/26 MPG highway and 18/25 for the AWD. Both engines are teamed with a six-speed sequential-shift electronically controlled automatic transmission with intelligence (ECT-i). The six-speed ECT-i provides an engaging driving experience and helps optimize fuel economy. Uphill/downhill shift logic selects the proper gear for driving conditions and helps provide moderate engine braking during downhill driving.
Venza’s Active Torque Control AWD System optimizes torque distribution between the front and rear wheels to help ensure stable acceleration and smooth cornering on all road surfaces. AWD offers enhanced traction and helps provide excellent overall handling in inclement weather.
An available Towing Prep Package on V6 models equips Venza with an engine oil cooler, larger radiator fan and heavy-duty alternator.
Handling and Ride
Venza was designed with a lower center of gravity than typical SUVs to help provide dynamic handling, which is further enhanced by the large wheels and tires. The four-cylinder models ride on standard 19-inch, 10-spoke aluminum alloy wheels. Distinctive 20-inch five-spoke aluminum alloy wheels are standard for the V6 model. Power-assisted, ventilated front and solid rear disc brakes are standard on all models.
Venza’s body structure relies on high tensile-strength steel, gussets and cross members for its strength, rigidity and optimized weight. Front suspension consists of a rigid L-arm-type MacPherson strut with a stabilizer bar, and the rear suspension is a dual-link MacPherson strut setup with stabilizer bar. Electric power steering (EPS), with its ideally weighted steering effort, contributes to the Venza’s spirited driving dynamics. EPS helps provide a more direct steering feel at both high and low speeds and delivers just-right assist when maneuvering the vehicle into tight parking spaces.
Toyota’s STAR Safety System is standard on all Toyota models and features enhanced Vehicle Stability Control (VSC), Traction Control (TRAC) Anti-lock Brake System (ABS) Electronic Brake-force Distribution (EBD), Brake Assist and the Smart Stop Technology (SST).
VSC automatically adjusts engine output and the vehicle’s braking force at each wheel to help control loss of traction during cornering. TRAC helps maintain traction during challenging driving conditions. Brake Assist is designed to determine if the driver is attempting emergency braking. If the driver has not stepped firmly enough on the brake pedal to engage ABS, Brake Assist supplements the applied braking power until the driver releases the pedal. Smart Stop offers an additional level of safety by automatically reducing engine power when a vehicle’s brake and accelerator pedals are applied simultaneously under certain driving conditions, helping to bring the vehicle to a controlled stop. Hill-start Assist Control (HAC), also standard on all Venza models, temporarily provides pressure to the brakes while the vehicle is stopped on an incline to help ensure easier starting with no rollback.
In addition, Venza provides seven airbags, including a driver’s knee airbag, driver and front-passenger front-seat-mounted side airbags, and front and rear side-curtain airbags. Front seat-belt pretensioners retract the seat belt in a severe frontal collision, while the dual-stage force limiters help limit the seat-belt force applied to the driver’s and front passenger’s chests.
Driver and front-passenger seats employ active headrests. If the vehicle is struck from the rear, a cable-actuated mechanism will move the headrest upward and forward to help limit movement of the occupant’s head.
Comfort and Convenience
Venza’s generous utility includes several clever storage locations and lighting. The adjustable center console features a sliding cover and armrest, three iPod®/MP3 player holders with wire concealment features, and a large storage compartment.
The center-console compartment is also equipped with a USB port, auxiliary audio jack and 12-volt power outlet. The upper portion of the center console houses the gearshift lever for easy and comfortable driver reach. An on/off switch on the overhead console enables front-seat occupants to operate all four personal overhead interior lights.
Interior storage is further complemented by a total of 10 front and rear beverage holders (six bottle holders and four cup holders). These include dual-illuminated, sliding front cup-holders in the center console, two in the rear-seat armrest, and front- and back-door bottle holders.
Entune Multi-Media System
The 2013 Venza now offers the Toyota Entune multimedia system. This system leverages the mobile smartphone to provide a richer in-vehicle experience with fully integrated access to navigation, entertainment and information services.
Toyota Entune supports engaging mobile apps, such as Bing, OpenTable, and movietickets.com, along with accessing useful travel-related services, such as live weather, traffic, fuel information (location and price), stocks, and sports. Toyota Entune has a large selection of music options available to a vehicle, including iHeartRadio’s 750+ stations, and Pandora’s personalized music service.
The audio systems combined with Entune feature a best-in-class, advanced conversational voice recognition system that helps the driver to stay focused by eliminating the need to memorize thousands of voice commands.
An Abundance of Standard Features
The Venza LE grade comes well equipped with new standard features that include a blind spot mirror and outer mirror turn signals with puddle lamps. Additional key standard features include dual-zone automatic climate control with air filter and second-row-seat vents; eight-way power-adjustable driver’s seat with power lumbar; 3.5-inch LCD multi-information display; a tilt/telescopic adjustable steering wheel with integrated audio controls; an overhead console with map lights; rear-seat adjustable personal reading lamps and three 12-volt power outlets.
The LE also comes standard with the Display Audio system, which includes a 6.1-inch touch screen, AM/FM CD player with MP3/WMA playback capability, six speakers, auxiliary audio jack, USB port with iPod® connectivity and control, vehicle information, hands-free phone capability, phone book access and music streaming via Bluetooth® wireless technology.
The available Convenience Package for the Venza LE adds a power liftgate and a rear back-up camera. The Preferred Package adds a panoramic glass roof with front power moonroof and Display Audio with Navigation and Entune.
The Venza XLE provides a major luxury and convenience upgrade to the vehicle and adds standard features such as leather-trimmed seating surfaces, steering wheel and shift knob; four-way power passenger seat; multi-stage heated front seats; driver seat memory; reverse tilt outer mirrors, Display Audio with Navigation and Entune; anti-theft system with alarm and engine immobilizer; Smart Key System with Push Button Start and illuminated entry; power rear liftgate and a back-up camera. Also standard on the XLE is a TFT multi-information display that can be customized to adjust the font size and content, and navigation voice instructions available in Spanish, French or English (XM Traffic is only available in English).
Aside from powertrain choices, the XLE offers one major option the Premium Package, which includes a panoramic glass roof with front power moonroof, and Display Audio with Navigation , Entune and JBL®, that includes 6.1-inch Touch Screen, AM/FM CD Player with MP3/WMA Playback Capability, 13 JBL® Synthesis Speakers including Subwoofer, SiriusXM™ Satellite Radio (Includes three-month trial subscription to XM Select Package), HD Radio™ withiTunes® Tagging, Auxiliary Audio Jack, USB Port with iPod® Connectivity and Control, Vehicle Information, Hands-Free Phone Capability, Phonebook Access, Advanced Voice Recognition, and Music Streaming Via Bluetooth® Wireless Technology.
The V6-only, top-of-line Venza Limited comes standard with the Premium HDD Navigation with Entune™ and JBL® multimedia system. The system features a seven-inch high resolution touch screen with split-screen capability, AM/FM CD Player with MP3/WMA Playback Capability, 13 JBL® Synthesis™ Speakers including Subwoofer, SiriusXM™ Satellite Radio capability (Includes three-month trial subscription to XM Select Package); HD Radio™ with iTunes® Tagging, Auxiliary Audio Jack, USB Port with iPod® Connectivity and Control, Vehicle Information, Hands-Free Phone Capability, Phonebook Access, Advanced Voice Recognition, and Music Streaming Via Bluetooth® Wireless Technology.
The Venza Limited combines the Premium HDD Navigation with Entune and JBL and the panoramic glass roof with front power moonroof, and it adds high-intensity discharge (HID) headlights with automatic high beams and LED Daytime Running Lights. The high-beam feature detects oncoming vehicles and automatically switches the headlamps from high- to low-beam.
Customers looking for a pet-friendly vehicle will find a wide range of pet utility accessories available at Toyota dealerships. Among the available choices are a rear liftgate pet ramp, booster seat with harness, pet buckles and rear seat zipline-style harnesses, pet carriers and bucket seat, bench seat and hammock style waterproof seat covers.
The Venza sports an aerodynamic shape with short overhangs, forward A-pillar, crisp character lines, and a low roofline. Continuous brushstroke lines run from the front grille to the D-pillar. A bold front end features a distinctive grille, headlights and fog lamps for a sporty yet refined appearance. Venza’s sophisticated and confident appearance is completed by an angled rear hatch, spoiler and wide wraparound taillights that interconnect with the hatch door. Tight tire-to-body gaps contribute to the sophisticated, refined appearance.
The Venza design is highly practical, with a rear load-in height that is almost as low as that of the Sienna minivan. The generously sized liftgate opening enhances the vehicle’s utility. An available power liftgate integrates jam protection that detects obstruction in the door’s path and reverses the motor. Venza provides a low step-over height for improved ergonomics, and because the closed doors cover the rocker panels, the driver and passengers are protected from accumulated road-dust while getting into and out of the vehicle.
The Venza interior is designed to enhance driving enjoyment and offer premium comfort. Venza is available in three interior colors: Ivory, Light Gray, and Black, which is new for 2013. Each color is offered in fabric on LE and leather on XLE and Limited.
The flow of the center console creates a unique “60/60” design that gives both the driver and front passenger the feeling that 60 percent of the space is accessible from their seating position. All grades have a standard Optitron® speedometer and tachometer. The XLE and Limited grades also include a TFT multi-color center instrument panel display. Dual-zone automatic climate system controls are centrally located on the upper console, providing easy access for both the driver and front passenger.
Personal space lends overall comfort to the vehicle’s interior with ample head room, shoulder room, hip room and couple distance. Cargo-area utility is enhanced with fold-down 60/40 rear seats, one-touch fold-down seat levers and a tonneau cover.
Toyota’s 36-month/36,000 mile basic new-vehicle warranty applies to all components other than normal wear and maintenance items. Additional 60-month warranties cover powertrain for 60,000 miles and corrosion with no mileage limitation. Toyota dealers have complete details on the limited warranty.
The Venza will also come standard with Toyota Care, a complimentary plan covering normal factory-scheduled maintenance and 24-hour roadside assistance for two years or 25,000 miles, whichever comes first.
As the 2012 Toyota Prius Plug-in begins to arrive at U.S. dealerships, Toyota wants potential buyers to be aware of the fact that the plug-in Prius is eligible for the State of California’s Clean Vehicle Rebate Program (CVRP). Designed to promote the use of clean vehicle technologies, the $1,500 CVRP incentive is available on a first-come, first-served basis, and is in addition to the $2,500 federal tax credit offered on the 2012 Prius Plug-in hybrid. The Prius Plug-in is eligible for the State of California’s green HOV sticker, allowing it access to the carpool lane during rush hour―a distinction other Prius hybrids no longer share.
Now that the Prius Plug-in is officially in the U.S., Toyota has also released its EPA-confirmed fuel economy numbers. According to Toyota, the Prius Plug-in has an EPA-rated electric-only range of up to 11 miles. Additionally, during “EV Mode” driving, the Prius Plug-in is rated at 95MPGe (miles per gallon equivalent). In hybrid mode, the plug-in Prius returns an EPA combined mileage rating of 50 mpg. Total driving range for the plug-in Prius is listed at up to 540 miles.
The base MSRP for the Prius Plug-in is $32,000, though the Advanced version starts at $39,525. Initially, the Prius Plug-in will only be available in the following 14 states: California, Oregon, Washington, Arizona, Maine, Massachusetts, Vermont, New Hampshire, Rhode Island, Connecticut, New York, New Jersey, Maryland, and Virginia. A nationwide rollout is scheduled for 2013.
The market for plug-ins has been soft of late, with GM last week announcing that it would suspend production of the Chevy Volt until it could sell off inventory. But there are signs that the Prius Plug-in may be entering the market at exactly the right time. Sales of Toyota and Lexus’s plugless hybrids were up 60 percent last month, as gas prices in many parts of the country roared past the $4-per-gallon mark. If gas were to continue on that trend going into the summer months, it’s possible that prices could break record highs this year―a turn of events that would undoubtedly help to build some steam behind not just the Prius Plug-in, but the electric vehicle market as a whole.
Toyota Confirms Prius Plug-In's Eligibility for an Additional State of California Consumer Incentive and Its EPA Mileage Rating
As the 2012 Prius Plug-in models begin to arrive at Toyota Santa Monica and Toyota Hollywood, Toyota Motor Sales, Inc. announces that it has been approved for the State of California’s Clean Vehicle Rebate Program (CVRP).
Designed to promote the use of Zero Emissions Vehicles (ZEV) and related clean vehicle technologies, the CVRP is a consumer incentive made available in addition to the $2,500 Federal Tax credit¹ offered for qualified vehicles (more information available at: http://www.irs.gov/businesses/article/0,,id=219867,00.html). The 2012 Prius Plug-in also offers consumers eligibility for the State of California’s HOV lane sticker (information found here).
The CVRP program offers rebates to individuals, business owners, non-profit groups, and government entities that purchase or lease new eligible zero-emission or plug-in hybrid electric vehicles. Under this program, the Prius Plug-in is eligible for a $1,500 rebate that will be provided to consumers on a first come first-served basis. These grants are available when a vehicle is either purchased or leased for 36 months or longer. The CVRP is funded by the California Air Resources Board (ARB). Additional information about the CVRP incentive and application resources can be found on the EnergyCenter.org website.
The first-ever Prius Plug-in Hybrid, combines the benefits of the third-generation Prius Liftback’s Hybrid Synergy Drive with a dedicated electric driving (EV) capability, in a package that is priced more competitively than most currently available plug-in hybrids or pure Battery Electric Vehicles (BEV). The Prius Plug-injoins the Prius Family, which includes the third-generation Prius Liftback, the versatile new Prius v and the all-new subcompact Prius c, which will be available in March of 2012. The Prius Plug-in features a new Lithium-ion battery, which boosts its overall fuel economy and offers convenient charging times of only 2.5-3 hours using a standard 120V outlet or 1.5 hours using 240V.
While in EV Mode, the Prius Plug-in is rated by the EPA to drive up to 11 miles. It’s also capable of traveling up to 62 mph using electric power alone. During EV Mode driving, the Prius Plug-in is rated at 95MPGe (miles per gallon equivalent). In hybrid mode, it has an EPA combined mileage rating of 50 mpg. This means that when the EV Mode is depleted, Prius Plug-in still obtains the same estimated high fuel economy rating as Prius Liftback. With its Lithium-ion power and extended electric vehicle mode, the Prius Plug-in is EPA-rated for a total driving range of 540 miles.
It will be available in two models, the Prius Plug-in and the Prius Plug-in Advanced. The Prius Plug-in Hybrid model comes equipped with an abundance of standard features including LED Daytime Running Lights, Smart Key on three doors, Display Audio with Navigation and Entune™ with integrated backup camera, Touch Tracer Display, heated front seats, Remote Climate (A/C only), EV/ECO/POWER modes, unique15-inch 10-spoke alloy wheels, enhanced Multi-information Display and much more.
The Prius Plug-in Advanced model adds additional standard features including Premium HDD Navigation with Entune™ and JBL® GreenEdge™, Plug-in Hybrid Applications through a user’s smartphone (Charge Management, Remote Climate, Vehicle Finder, Charging Station Map², and ECO Dashboard²), Head-up Display, Dynamic Radar Cruise Control, Pre-Collision System, LED headlamps with auto on/off feature and integrated fog lamps, SofTex-trimmed seating, an eight-way power adjustable driver’s seat, Safety Connect and more.
The base MSRP for the Prius Plug-in Hybrid is $32,000. The Prius Plug-in Hybrid Advanced has an MSRP of $39,525. Both Prius Plug-in models are eligible for up to $4,000 worth of government-supported consumer incentives ($2,500 federal tax credit¹ and $1500 worth of the State of California’s Clean Vehicle Rebate Program), in addition to offering eligibility for California’s High Occupancy Vehicle (HOV) lane sticker.